Snapstreaks: they're those little icons or emojis that show up next to your friend's name on Snapchat when you and that friend have been sending each other snaps back and forth for consecutive days. And if you're a member of GenZ, you know they're not just important – they're a downright obsession.

So, why are snapstreaks so important? Here are some thoughts from a GenZ perspective:

The thrill of the chase

Snapstreaks are like a challenge: how long can you keep it going? Can you beat your personal best? It's like a mini-competition between you and your friends, and who doesn't love a good competition?

The satisfaction of consistency

There's something really satisfying about being consistent with something – especially when it's something as small as sending a snap every day. When you and your friend have a snapstreak that's been going for weeks or even months, it feels like an accomplishment.

The fear of missing out (FOMO)

Let's be real – no one wants to be left out. When all your friends are talking about their snapstreaks, it's easy to feel left behind. So, snapstreaks can be a way to stay connected and feel like you're part of the group.

The joy of seeing that little flame emoji (🔥)

Let's be honest – there's just something so satisfying about seeing that little flame icon/emoji next to your friend's name. It's like a tiny victory, a little reminder that you're doing something right.

The need for validation

We all crave validation, and snapstreaks are no exception. When your friend snaps you every day, it feels like they're saying "hey, you're important to me." And who doesn't love to feel important?

The bonding experience

Snapstreaks can be a way to bond with your friends – it's a small, silly thing that you can share together. Plus, when you're trying to keep a snapstreak going, you end up sending each other more snaps than you might otherwise – and that means more chances for inside jokes and bonding moments.

The excuse to send silly snaps

Let's be real – sometimes it's hard to come up with something to snap your friends about. But when you have a snapstreak going, you don't have to worry about being clever or witty – you can just send a silly selfie or a picture of your dog and call it a day.

The sense of belonging

At the end of the day, snapstreaks are just one small way that GenZ stays connected. In a world where we're all so isolated, where our screens have become our main source of social interaction, snapstreaks are a little reminder that we're all in this together.

So next time when someone tells you “snapstreaks are so stupid, why you’re still into it?” Just send them this article. 

Peace.